This infographic organizes data from 2009 for U.S. drivers divided by age, sex, geography, and a 10-year comparison. California, Texas and Florida stand out as highly concentrated areas of fatal crashes—a piece of data on the subject matter that may not be obvious at first thought—the graphic hereby adds an element of discovery to most readers.
From a design standpoint, something about the understated color palette, plenty of negative space and slightly vintage approach add a gentle touch to a not-so-pretty topic, somehow managing to take the edge off the subject-matter. Interesting approach, successfully executed.
Credit: Gavin Potenza